Roberta Phillips's Articles
What’s the Best Online Form Builder?I Tried 17 of Them
Online forms are an essential tool for email marketing lead generation. You can use them to: Capture leads...
Kit vs ActiveCampaign 2025: A Slam Dunk?
Google tells us that ActiveCampaign gets, on average, double the hits when compared to Kit. But does that...
The 9 Best Email Template Builders: Create HTML Emails Without Coding
Email marketing has huge potential, but you have to get your strategy right. Aside from selecting the best...
Email Marketing Lead Generation: 10 Techniques to Get You Started
I don’t know about you, but I’ve lost count of the number of emails I’ve received from businesses...
Mailchimp Landing Pages All You Need to Know
Celebrating over 22 years in the business, Mailchimp is an email marketing software veteran. It claims to send...
Brevo vs Mailchimp: Our Complete Comparison Guide
In this article, we're going to compare Mailchimp and Brevo (formerly Sendinblue), two very popular email marketing solutions...
Email Marketing Statistics Everything You Need to Know
Key email marketing statistics are important to know if you work in the industry. They can help shape...
The Best B2B Email Marketing Software: Top 9 ESPs for 2025
I’ve worked in B2B digital marketing for over five years, both on the agency side and in-house. Over...
GetResponse vs ActiveCampaign: Which Tool is Better?
These are two of the best email marketing services in our opinion. The main difference between GetResponse and...
